While many may shy away from blending the professional and personal, Lauren leans into what makes her uniquely her–a love of sports, social media, and community building-to bring her full self to the work. And because of this, her writing, campaigns, and activations have the type of authenticity that drive not only conversion, for brands and organizations, but lasting connections.

Her time as an assistant editor at ESSENCE magazine, where she spearheaded the most engaging content on the site, and now as a lead sports strategist, with razor-sharp marketing skills, proves that Lauren is a powerhouse. Every workspace has one person that’s a gut-check for how potent and salient ideas are–Lauren is that person. She considers macro and micro implications, listens to understand, and then quickly makes a definitive decision–a rare combination for a creative.

Watching Lauren blossom into a premier strategic marketer has been an honor, and she’s only just getting started.